Media Changes Cause Upset

Over the last decade there has been a gradual shift from traditional media to online media. Now that we are into the second decade of the 21st century, that change has almost eliminated media like the Yellow Pages and created a dilemma for some businesses.

As a local SEO services provider I hear business owners complain about being inundated by telemarketers selling local search optimization. They’re confused because quoted fees range from a few hundred up to $1,500 + monthly maintenance fees. To help understand why, realize that some of these local marketing people are only skimming the surface in their understanding of how deep the rabbit hole goes regarding Google Places and local search marketing.

Google places has become almost as important as your website when it comes to attracting new business. Connecting the dots in local SEO is a science that needs constant upgrading to stay current, so an informed service provider will be key to your success in this area.

Important Points for Google Business Local

Google Places optimization is different from traditional SEO in a number of respects. For instance, instead of looking for relevant content, the search bots look for confirmation of a physical address. Things like your address, phone number, zip code, neighborhood and other local identifiers are used to lock down your location. Here are a few helpful tips when claiming your Google Places profile.

• Accurate company contact information
• Registered company name in the title only
• Keywords in the 200 character company description
• No keyword stuffing
• Only choose from provided categories (no custom categories)
• Your company information on local business directories
• 10 Pictures and 5 Videos
• Hours of operation
• Coupons
• Fresh information on the mini blog every week or so
• Reviews
• Local SEO for your main website

One of the best marketing investments you can make right now is to hire a Local SEO services provider with a proven track record. A company who knows their stuff will be able to optimize your website for a number of important keywords. Commercial intent keywords with good traffic volume will be your primary target. Then a strong call to action will help convert those visitors into buyers.

Hiring a Local Marketing Company

If local SEO is on your mind right now, call for a free consultation. We will help you determine the most effective approach and design a marketing plan to fit your budget. Call 1-800-946-4820 – Dwain Berlin – Virtual Anchor SEO

*** Effective Local Internet Marketing ***
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1-800-946-4820

In Googles enormous and amazing algorithm for ranking websites there is a section that gives extra weight depending on your domain name. In the Internet marketing industry people refer to this as exact match domains. This means that if your trying to rank for the keyword ” new york gyms ” and you owned the domain newyorkgyms.com you would have a huge advantage over other sites ranking for the same term. This means you will need less backlinks than your competitors. Allowing you to spend less time building links and more time making money.

So if you’re lucky enough to have an exact match domain already or you do some research and find a good one your life will be much easier. There ave been several times I found a nice long tail keyword, check Name Cheap and surprisingly the domain was still available. Lots of time the .com and .net’s are gone but don’t be scared to scoop up the .org, when it comes to exact match domains it’s very powerful.

Now, lets say all the above .com, .net and .org are all gone…the next best thing is to hyphen the words. The less hyphens you have the more power your domain will see in Google’s rankings. Going back to our example above you could buy the domain newyork-gyms.com and still get extra credits according to Google’s algorithm.

Now, you still want to make sure the keyword you choose will make you enough money to be worth this small time and money investment. So I would only choose keywords that have at least 5,000 exact searches a month. It may take a few hours to find a little gold nugget but it’s 100% worth it for your ROI on your time and money invested.

This one of of the little SEO tricks that people use to make money online everyday. Now remember, if you use an exact match domain, you may need some backlinks and unique content to rank if there is some competition but you will definitely have a huge advantage over all other sites in the eyes of Google.

Now go out there, find some golden budget domains and start making money online. If you’re wondering some other ways on how to make money online check out www.easycash4life.com.

What are the best social networking sites?

As the internet evolves with twists and turns being the norm, one would have said a few years ago that a site like MySpace was one of the best however with massive changes to their user interface, limiting what people can do with their MySpace pages and overly intrusive advertising banners.

The latest social networking site people are raving about is FriendBurst.com, the reason I agree with them is the fact that there is something different that makes this website stand out from all other social networking sites, while it’s got all the usual stuff you expect from a social network such as instant messaging, the ability to create your own groups, play games send ecards and all the other features you’d expect from social networking sites.

The stand out feature of this social networking site is to start with the website owners actually send you a personal greeting welcoming you to the community and extend a helping hand to all new members.

Another thing I really like about FriendBurst is the real time video chat that’s built in so when you are connecting with other people, whether it’s a personal relationship you are looking to establish or you are using the social community to showcase your music, paintings or make business connections, the video chat feature is awesome because you can establish a more personal connection and have a virtual face-to-face discussion.

Sign up for FriendBurst Here